" A cor como informação - A construção biofísica, lingüística e cultural da simbologia das cores"

Autor: Luciano Guimarães
Editora: ANNABLUME
3ª edição: junho de 2004
148 páginas

A cor como informação apresenta seis capítulos que abordam o tema cor em sua complexidade. Da exata delimitação da cor como informação cultural, e suporte para a expressão simbólica na comunicação humana, até a investigação dos processos de recepção e seus "comportamentos" para a geração de sentido, o autor expõe um universo interdisciplinar, ancorado no que há de mais recente na bibliografia da Semiótica da Cultura e das Ciências da Cultura. Esta obra caminha sobre alguns dos problemas do uso das cores – no nosso cotidiano e no atual universo da mídia – e apresenta considerações que esclarecem e enriquecem o repertório de todos aqueles que também se utilizam da cor na comunicação. Mais que uma pesquisa interdisciplinar, este livro é uma importante referência atual para o uso do fenômeno cromático. Um instrumento útil para jornalistas, designers, artistas e comunicadores em geral... A cor como informação trata da estrutura de construção da linguagem das cores, segundo a classificação do semioticista Ivan Bystrina. A partir dos pressupostos de que o processo investigativo da Semiótica da Cultura possibilita a conceitualização e compreensão do fenômeno "cor" como manifestação cultural e de que há raízes e universais que impõem suas regras ao uso da cor como informação, este livro trabalha com a hipótese de que a apreensão, a transmissão e o armazenamento da informação "cor" são regidos por códigos culturais que interferem e sofrem interferência dos outros dois tipos de códigos da comunicação humana (os de linguagem e os biofísicos). Assim, esta teoria apresenta a cor, unida em todas as suas dimensões, na construção simbólica universal, tornando-se um instrumento útil para jornalistas, designers, artistas e comunicadores em geral que buscam compreender e fazer da cor mais um importante suporte de informação.

link para download:

http://www.megaupload.com/?d=VOD9C3OO

ESTOU DE VOLTA

E ai amigos, até que enfim estou de volta depois de um longo e rigoroso, a palavra adequada seria inverno mas o que vem tomando meu tempo por completo, graças a Deus, são os estudos, o trabalho e a família. Pretendo tentar dar mais atenção ao blog agora e, como me pediu minha professora Claudia siqueira, tentar organizar mais as coisas com foco e planejamento. Estão ai três livros bacanas pra designer nenhum botar defeito para nosso deleite. E não me esqueci da boa música e dos bons filmes e documentários, em breve vc's teram boas novidades aqui no blog.

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Christian Duarte - Graduando em Design de Produto pela Escola de Design da UEMG

"Design Elements: A Graphic Style Manual"

Author: Timothy Samara
Language: English
Pages: 272
Publisher: Rockport Publishers
Publish Date: April - 2007


ISBN13: 9781592532612

This book is simply the most compact and lucid handbook available outlining the basic principles of layout, typography, color usage, and space. Being a creative designer is often about coming up with unique design solutions. Unfortunately, when the basic rules of design are ignored in an effort to be distinctive, design becomes useless. In language, a departure from the rules is only appreciated as great literature if recognition of the rules underlies the text. Graphic design is a “visual language,” and brilliance is recognized in designers whose work seems to break all the rules, yet communicates its messages clearly. This book is a fun and accessible handbook that presents the fundamentals of design in lists, tips, brief text, and examples. Chapters include Graphic Design: What It Is; What Are They and What Do They Do?; 20 Basic Rules of Good Design; Form and Space-The Basics; Color Fundamentals; Choosing and Using Type; The World of Imagery; Putting it All Together?Essential Layout Concepts; The Right Design Choices: 20 Reminders for Working Designers; and Breaking the Rules: When and Why to Challenge all the Rules of this Book. Timothy Samara is a New York City-based graphic designer and educator. His fifteen-year career, focused primarily on visual identity development, includes a diverse project history-from branding systems and user interfaces to books, animation, and architectural work. He is currently a member of the design faculty of the School of Visual Arts, Fashion Institute of Technology, Purchase College School of Art + Design, and New York University. He is the author of Making and Breaking the Grid, Typography Workbook, Publication Workbook, and Type Style Finder, all from Rockport Publishers. Tim lives in New York, NY.

link para download: http://rapidshare.com/files/128482001/DE_pachikno.rar

"Graphic Design for the 21st Century: 100 of the World's Best Graphic Designers"

Authors:Charlotte and Peter Fiell  
Language: English
Pages: 637
Publisher: Taschen (December 1, 2002)
Publish Date: September 2011

ISBN-10: 2940411611
ISBN-13: 9782940411610

How do today’s brightest and best designers see the future of design? What are the defining elements of form, function, and aesthetics at the turn of the millennium? In response to these burning questions, we’ve put together the definitive book on cutting-edge product design, furniture, ceramics, glassware, and textiles. Including a cross-section of the world’s most influential designers, from superstars to newcomers, and stunning images of their most progressive work, Designing the 21st Century is like no other book of its kind. Making it especially unique are the contributions from all designers featured: each sent us his or her answer to the question, “What is your vision for the future of design?” Crack the book to see how their revolutionary ways of thinking take shape. The experimental concepts and predictions featured here will serve as an important reference for generations to come - when researchers in 2101 want to see what was going on in design a century earlier, this is the book they’ll turn to.

The editors:

Charlotte and Peter Fiell run a design consultancy in London specializing in the sale, acquisition, study and promotion of design artifacts. They have lectured widely, curated a number of exhibitions, and written numerous articles and books on design and designers, including TASCHEN’s Decorative Arts series, 1000 Chairs, Design of the 20th Century, Industrial Design A-Z, Scandinavian Design, Graphic Design for the 21st Century, and 1000 Lights.

link para download: http://rapidshare.com/files/128285609/Taschen_Graph_pachikno.rar

"The Fundamentals of Creative Design"

Author: Paul Harris, Gavin Ambrose

Language: English
Pages: 184
Publisher: Ava Pub Sa
Publish Date: September 2011

ISBN-10: 2940411611
ISBN-13: 9782940411610

AVA Academia is a new list of college textbooks, which aims to bridge the gap between traditional text-heavy reference books and the visual eye candy of showcase books. Each title will be written by a leading college professor or lecturer and will be edited to fit into the diverse curricula of art schools and colleges around the world. One of the first titles in this new imprint, The Fundamentals of Creative Design offers an introduction to key elements of the creative process. Each subject matter, or 'fundamental', uses detailed diagrammatic explanation, associated theories, and historical references to explain the underlying principles of design practice. Examples from contemporary designers and practitioners will be examined in terms of Brief, Process and Result and accompanied by personal explanations from the creatives involved. This book offers a unique insight into the working methods of creative professionals and enables the reader to understand both how and why these fundamental rules are so important.

link para download: http://rapidshare.com/files/130382132/fundsofgd_pachikno.rar